Channels

Six ways to reach a customer. One place to decide which.

Email, SMS, WhatsApp, push, on-site and social all read the same segments and write back to the same record — so nobody gets the same message twice.

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The idea

Channel choice should be a setting, not a project.

When every channel lives in a different vendor, choosing between them means rebuilding the audience, the copy and the timing three times. Here it's a dropdown in the same journey.

Email

The workhorse, done properly

Broadcasts and lifecycle flows from the same editor, with segmentation that reads live order and behaviour data rather than a stale export.

Drag-and-drop editor with reusable brand blocks
Send to one or more boards, with sender and preview text set per campaign
Dynamic fields from any contact property, dropped into copy or into a link
Link types built in: web, WhatsApp, SMS, phone, page anchor
Attachments where the campaign needs them
Save as draft, send a test, then schedule with a start and end date
A/B testing on subject, content and send time
Revenue attributed per send, not just opens and clicks
Deliverability tooling: authentication, warm-up, suppression

SMS & WhatsApp

Where people actually reply

Send manually or from a journey, then handle the replies in a shared inbox instead of a phone nobody's watching.

Scheduled and triggered sends with rate control
Two-way conversations that update the customer record
Template management and approval status
Delivery, read and reply tracking per message
Opt-out handling enforced across every list

Push & on-site

Catch people where they already are

Web and mobile push for the people who left, on-site messaging for the people who are still browsing.

Behavioural targeting and segmentation
Banners, popups and inline personalisation
Built-in A/B testing on creative and trigger
Frequency caps so nobody gets hammered

Social & LinkedIn

Organic on the same calendar as paid

Plan and schedule content next to the campaigns it supports, so the launch post and the launch ad don't go out three days apart.

Shared content calendar per workspace
Scheduling and approval workflow
LinkedIn outreach for B2B and partnership motions

One inbox for every reply.

Email responses, WhatsApp messages, SMS replies and form submissions land in a single shared queue, attached to the customer they came from.

See CRM & pipeline

Consent handled once, respected everywhere

Per-channel subscription

Someone can want your emails and not your texts. The platform knows the difference.

Global suppression

One unsubscribe removes them from every list that should honour it.

Frequency capping

Caps on impressions, clicks and actions — in total, per user, per day and per hour.

Campaign priority

When several campaigns qualify for the same person, priority decides which one runs.

Unsubscribe handling

Set per campaign, and enforced against every list that should honour it.

Regional rules

GDPR, CAN-SPAM and local messaging requirements built into the flow.

Consolidate your channels. Keep your list.

fortvision.